The Opportunity
This is a fabulous opportunity to join a new growing business that is redefining the Wellness experience. The flagship for this new approach is the Company’s salon in South West London which has been open for more than 18 months and is already flourishing and in high demand. The company is well-funded and has ambitious plans to grow with the future establishment of further Wellness spaces and a Retreat.
It is also in the process of launching a new Company focused on wellness products.
To bolster its growth plans, our Client is seeking a Creative Director to help communicate visually its Brand and Values to its target audience in such a way that it will elevate the brand, embody the Company’s essence and make it stand out in the industry as an innovator and thought leader.
The role will be well remunerated with a competitive base salary, a generous bonus and excellent benefits.
The Role
The Creative Director position is a proactive and autonomous role, working closely with the Owner and Founder of the business and the Operations Director. The key focus of the Creative Director will be to build the brand and ethos of the business to ensure its position as a leading and innovative player in the UK Wellness industry.
Specific responsibilities will include:
- Building the Business Brand and developing the overall Brand design, alongside the business founders, including Logo design, digital marketing, print material and aligning the company’s visual identity with its vision
- Designing and implementing a social media strategy including management of Social media channels
- Enhancing and developing the website in accordance with the brand vision and the agreed social media strategy
- Visual curation for the Company, including a consistent and compelling visual narrative, art direction, product photography and social media presence
- Bringing together the Company’s brand identity and offerings into a beautiful online presence that results in brand awareness and revenue
- Working with the Operations Director to ensure that the salon has high customer attraction and retention rates
- Working to, and managing against, an agreed business plan and budget
- Developing a reporting dashboard to ensure the production of regular and effective reports to the Board which demonstrate the success and business impact of all sales and marketing activities
- Achieving success in industry Awards
- Delivering growth in online presence and in the client database
The Person
To apply, candidates must have a demonstrable track record of success as a Creative Director in a services-based business. Candidates must have a truly creative mindset together with the ability to convert this into a compelling narrative and visual expression.
In addition to having an impeccable business and professional pedigree candidates must be able to demonstrate that they have been able to translate these skills and experience to rapidly growing entrepreneurial businesses, including the ability to not only visualise but also personally implement this in concrete ways.
Specifically, candidates must be able to demonstrate:
- A minimum of 5 years’ experience in a senior leadership role involving a combination of brand building and development – both traditional and digital
- High levels of creativity in relation to specific brands and the ability to convert this into a beautiful visual Brand presence
- Consummate story-telling capabilities
- Demonstrable experience of building and developing the brand of an early-stage company to deliver real market impact
- Impeccable qualities in respect of vision and strategy and the knowledge and ability to translate this into executable plans
- Strong programme and project management skills in terms of hitting goals, milestones and KPI’s whilst keeping to budget and ensuring quality standards are maintained
- Top quality communications, networking and stakeholder management skills
- Tireless drive, energy and motivation to deliver above and beyond targets and plans
- Strong presentation and inter-personal capabilities
- The ability to be hands-on and cope with the wide range of tasks and challenges that come with the establishment of a new business.
Compensation
Competitive Base Salary + excellent bonus scheme & benefits
Application
Please apply to graham.oates@njr.uk.com quoting reference NJR/GO154 as soon as possible, providing your CV along with a brief overview to outline your relevant experience and a guide to remuneration expectations.
Note:
Norrie Johnston recruitment advises this organisation on the basis of an exclusive consulting assignment.
Any Third Party applications and correspondence will be forwarded to NJR for review and no commercial consideration will be available for such unsolicited introductions.